This masterclass covers

Sonya is the author of “Career Rules: How to Choose Right & Get the Life You Want” published by Harper Collins. Sonya studied management at IIM, Calcutta. A journalist with more than 15 years of experience, Sonya writes for The Times of India, The Hindu, Mint, Forbes Magazine.

  • Techniques for ideation.

  • Helpful exercises for overcoming a writers-block.

  • Tips for building an audience and getting published.


  • 1

    Effective Writing

    • Overview

    • The idea and inspirations

    • Know your audience

    • Overcoming writers block

    • The importance of structuring and memorable introductions

    • Character development

    • Words matter

    • Getting published and receiving feedback